Decision to Buy a Store POS System
A long time ago I remember taking a potential customer to a store so he could see how MIB's Store POS system worked. He had flown half way across the country to see it. It was very busy in the store that day. There were probably 7 countermen working that day. Invoices were being printed at a rate of one a minute and sometimes up to three a minute. The potential customer was looking around at things and not paying any attention to what the countermen were typing. After about 15 minutes he turned to me and said that he had seen enough. He wanted me to take him back to the airport. I figured that we had lost the sale. He then said that he would buy. I asked him how he could make a decision when he didn't know how it worked. He said that he didn't care how it worked. He could tell by watching the customers come in, be served and leave in short order that the system did work.Some time later after Triad had introduced their electronic cataloging system, there were full page ads in the trade magazines for an alternative electronic cataloging system. We called the company and scheduled a meeting. The same customer as in the previous paragraph decided to come along also. Three of us altogether went to the meeting. I talked with the company's sales representative while the other two tinkered with the demonstration system. We left within an hour. The two that had tinkered with the system said that it had serious problems. Very few of the applications that they tried to look up had worked. Sure enough within a year the company went out of business. Here are two situations where a little hands on effort help us make the right buying decision.
Labels: buying decision, electronic cataloging, Store POS System
posted by MIB @ 11:53 AM
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